SusHi Tech Tokyo 2025

Organized by the Tokyo Metropolitan Government, SusHi Tech Tokyo marked its third edition this year. The event saw significant growth in scale compared to previous years and attracted a record number of participants. Pavilions representing 25 countries and regions, including those from Asia, Europe, and the Middle East, brought global innovation ecosystems together in Tokyo.

The three-day program featured two Business Days followed by a Public Day, in order to also welcome visitors from the general public alongside startups, investors, major corporations, and support organizations. On the Public Day, a wide range of content was offered for families to experience future technologies and startup initiatives. Booths were rearranged for a broader audience, and interactive workshops were prepared for children.

Discover Japan’s Startup Potential

On the second day of the event, Saeko Seno from Shibuya City participated in “Discover Japan’s Startup Potential” held in the All Japan Ecosystem Area. The event was organized and moderated by Blackbox, a media platform that introduces Japan’s startup ecosystem to international audiences.
Municipalities involved in supporting entrepreneurship delivered reverse pitches, followed by a cross-talk featuring international founders who have started businesses in Japan, sharing their experiences. Ms. Seno presented Shibuya’s startup support initiatives and highlighted the strengths of its startup ecosystem.

Exhibition Booth

SSS set up a booth at the event to raise awareness of its support programs, with many international startups and investors interested in entering the Japanese market stopping by over the course of the event. The SSS team responded to inquiries regarding Japan’s startup ecosystem and provided information on Shibuya’s support systems for entrepreneurs.

Networking for Investors: Global Investor Night

On the evening of May 8, SSS co-hosted Global Investor Night in Shibuya with Foster Bridge, a global startup conference based in South Korea, and the Garrison.

Providing a casual networking opportunity for domestic and international investors, VCs, corporate VCs, and angel investors from a range of countries gathered and exchanged insights.

Networking Event: Scramble & Connect

On the evening of May 9, SSS held a networking event, Scramble & Connect, at Shibuya Sakura Stage. The event was co-hosted with Tokyu Land Corporation, the City of Kobe, and STARTUP HOKKAIDO. Seventeen startup ecosystem organizations from Japan and overseas participated as event ambassadors, with more than 230 attendees.
The program began with opening remarks from the Deputy Mayor of Shibuya City, city staff, and Tokyu Land Corporation. In the second half, an open mic session allowed participants to freely share their activities and ideas.